Zambrero.
Mexican with a mission.
Zambrero.
Mexican with a mission.
BUSINESS PROBLEM
How to sell burritos in a competitive Quick Service Restaurant environment while communicating the brand's social purpose - to help end world hunger?
SOLUTION
Mexican with a mission - a multi-media brand idea expressed in everything from TV, retail, social media through to store design.
BUSINESS PROBLEM
How to sell burritos in a competitive Quick Service Restaurant environment while communicating the brand's social purpose - to help end world hunger?
SOLUTION
Mexican with a mission - a multi-media brand idea expressed in everything from TV, retail, social media through to store design.
Zambrero have donated more than 21 million plates of food to help bring an end to world hunger
through their Plate 4 Plate initiative and are on target to reach 1 billion by 2025.
The Twelfth Window continue to build their brand story through the line.
Zambrero have donated more than 21 million plates of food to help bring an end to world hunger
through their Plate 4 Plate initiative and are on target to reach 1 billion by 2025.
The Twelfth Window continue to build their brand story through the line.
About us
Oliver Devaris
Creative Director.
Oliver has written long-standing advertising campaigns for major brands in Ireland, the UK, US and Australia.
His work has been recognised with golds at Cannes, Clio, AWARD, pencils at D&AD, several Australian Commercial of the Year titles and international effectiveness awards. He and art director Graham Johnson were ranked the most awarded creative team working in Australia by Campaign Brief a few years after partnering at M&C Saatchi where they worked together as creative directors in Sydney and LA.
Pro-bono work also includes The Tibet Council, The Capital Punishment Justice Project, Medicines Sans Frontiers and Lifeline. His career started by accident at the age of 18 after winning AWARD school.
Graham Johnson
Creative Director.
Graham began his career as an art director after completing a degree in
graphic design in Melbourne.
After time in agencies there, he moved to M&C Saatchi in Sydney, where
he teamed up with Oliver Devaris in 2000. Together they ran international
and local accounts along the way winning international awards across all
categories – including gold, silvers and bronzes at Cannes and AWARD.
More recently, their work has also featured in the third edition of
Hey Whipple Squeeze This.
Partners
Jen Peace
Studio LDN.
Jen is a Strategic Consultant, bringing marketing, brand and growth insights to Ext 77 clients.
Jen has over 25 years experience, both client and agency side, creating, launching and evolving brand platforms (notably, during her time as Head of Brand at Bankwest, she drove the East Coast expansion plan including bringing ‘Happy Banking’ to life). Jen utilises research and analytics to add a robust layer to all strategic endeavours. Jen enjoys working alongside media partners to ensure communication and creative strategy work hand in hand.
Sam Allison
The Incredible Production Collective.
Sam co-founded The Incredible Production Collective, an award-winning Production Company with an eclectic roster of freelance independent, established and emerging directing talent, photographers and cinematographers.
The model was developed in reaction to the ever-evolving commercial world.
Sam has taken the production lead on several Extension 77 clients including IMB Bank.